What is schema? Is it really important for SEO? How can you implement it on your site? If you've ever pondered these questions, read on. This article will introduce…

Of course, most successful YouTubers tend to produce a combination of both - either by uploading lengthy vlogs one day (and then something shorter the next)…

It is important for businesses to have an online presence. That is why at Intivio, we encourage all businesses to build a Facebook Page. Let's go through how to do it. Step 1: Go to Facebook…

What is a "YouTube Channel"? A YouTube channel is an account's collection of videos, playlists, and other content. Anyone can create a YouTube channel. Some examples of channels are artists'…

Brandable means the words can be used for different products and services without having to change them. The is important because it saves time and money that would otherwise be spent on…

A chat bot is a special type of software that performs tasks and responds to queries in an intelligent manner similar to a human being. They usually come with a specific set of instructions…

"Email marketing" is the use of email to promote or sell products or services. An email containing a description of available products and/or sales promotions can be considered an...

So, you have a business and have worked to give it an amazing SEO presence online. You work hard at making your products public knowledge and taking the first step to social media fame…

Google My Business is something that every business needs to claim. No matter if you're a plumber, florist or medical practice Google My Business will allow potential customers to find your business...

The basic idea is that if you have enough people subscribing, watching your videos, liking them, sharing them with their friends, etc., the site will reward you by letting you earn advertising revenue…

Brand awareness is defined as the knowledge of an organization's brand, including its name, trademark, and other associated information. Brand awareness is also sometimes referred to as corporate visibility…

The marketing world has always been competitive, but the internet and the birth of digital have added a whole new level to it. And if you're not already running your business with a tight grip...

Since its launch in the fall of 2016, TikTok has exploded into one of the most widely used video apps. According to research by Sensor Tower, TikTok surpassed Facebook and YouTube in a number of…

"I just uploaded a video and it has 8 views, YouTube will never promote my content!" Before you start complaining about YouTube not promoting your content let me tell you something: It doesn't work…

Keywords are used to help search engines (ie., Google, Yahoo, Bing) as well as users with finding information on the Internet. The term “keyword” is a broad concept and can be thought of as the…

Google Sitelinks are web pages that appear below Google's text ads and organic search results. These appear on the Google search results page. They are intended to help users navigate to additional…

The goal of any marketing strategy is to convey the right message to the right audience at the right time. Video content has exploded as a method of doing this because people like watching videos…

Social media has become very important for businesses because it can help to build a brand, increase engagement numbers, and provide analytics on company growth…

YouTube has become more than just a platform to upload videos of people doing silly things while their pets look on. It can be used as a marketing tool, it's being used to launch careers...

Click-Through Rate is the number of clicks your ad receives divided by the number of times it's shown (impressions). For instance, if your ad ran 100 times and received 10 clicks, the CTR would be 10%…